12 Dec 2025
11:00–12:00
Prof. Scott McCabe
Professor of Marketing
Head of Department of Marketing
Birmingham Business School
University of Birmingham
Prof. Robert Li
Fung King Hey Memorial Professor of Tourism Management; Director
School of Hotel and Tourism Management
The Chinese University of Hong Kong
Moderator:
Prof. Lisa Wan
Associate Professor
School of Hotel and Tourism Management
The Chinese University of Hong Kong
Join leading tourism scholars for an engaging session on publishing in top journals and advancing theory in the field. We will share insights on what top journals seek, how to position research for originality and rigor, avoid common pitfalls, leverage interdisciplinary approaches, and respond effectively to reviewer feedback. This thought-provoking seminar is designed to inspire, inform, and elevate your research strategy—don’t miss the opportunity to sharpen your publishing edge!
